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740 Shoes bring retro running style into today’s everyday rotation
What Our Gearhead® Experts Are Saying:
"The 740 is one of those shoes I didn’t realize I needed until I wore it. Super comfortable straight out of the box, solid support for long days on my feet, and they’ve got a look that’s somehow both classic and fresh. I’ve put some real miles on these and they just keep getting better."
Inspired by early 2000s runners, the 740 Shoe fuses retro tech and bold styling into a sneaker built for the modern grind. New Balance revives this fan-favorite silhouette with open-knit mesh for breathability, ABZORB midsole cushioning for everyday comfort, and a segmented outsole that keeps pace from morning errands to late-night hangs.
Every detail of the 740 nods to performance heritage while offering street-ready aesthetics. Angular overlays and two-tone color mesh elevate its visual game, while the molded TPU ‘N’ logo and reflective accents add classic New Balance flair. Whether it’s your first pair or a reunion with an old favorite, this daily driver is ready to run again—on your terms.
Details
- Everyday lifestyle sneaker inspired by early 2000s running shoes
- ABZORB midsole for shock-absorbing comfort and support
- Breathable mesh upper with synthetic overlays for structure
- Segmented rubber outsole delivers grip and flexibility
- Streamlined silhouette with two-tone mesh and angular detailing
- Molded TPU ‘N’ logo and reflective accents for signature style
- Unisex sizing and design for versatile appeal
- Ideal for casual wear, urban exploring, and all-day standing comfort
- Item #NEWZ1OV
- Upper Material
- synthetic mesh, TPU overlays
- Lining
- textile
- Closure
- lace
- Midsole
- ABZORB
- Sole
- rubber
- Activity
- casual
Reviews
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Overall Rating
4.5 based on 350 ratings
Review Summary
Customer Images
Here's what customers have to say
The sneakers are widely praised for their comfort and style, with many customers describing them as very comfortable and supportive, able to be worn all day without discomfort. The consensus is that they are high-quality, well-made shoes that provide excellent value, though a few customers had minor issues with fit or durability. Overall, the sneakers offer a great balance of comfort, style, and performance.
AI-generated from the text of customer reviews.
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Selecting an option will reload the available reviews on the pageOctober 22, 2025
Cute and comfy
My first day wearing these I went to Activate Games, a lot of sprinting, jumping/hopping as a newly 39yr old. Feet and ankles felt fine. I'm glad I sized half a size down because it would've been too big otherwise. I definitely want another pair in a different color.
Originally reviewed on New Balance US
October 20, 2025
A Must Have. Dope color and they fit perfectly. 👍
These are beautiful. They are even better looking in person. They are very comfortable.
Originally reviewed on New Balance US
October 20, 2025
Is my favorite shoe. I wear it almost everyday. I
I really love the shoe and is so comfortable to wear
Originally reviewed on New Balance US
October 18, 2025
Great 👟
Great trainers. I get lots of compliments. So comfortable
Originally reviewed on New Balance EMEA
October 18, 2025
Supes happy!
Supes love these! Very light-weight, fresh, and comfortable. Bought these for a trip to Paris and walked a ton in them without breaking in. No problems and looked great with lots of outfits. Very happy with this purchase.
Originally reviewed on New Balance US
October 17, 2025
Amazing
Sooooo comfy. Good to play pickleball in and very stylish. Might get the 530 too
Originally reviewed on New Balance US
October 16, 2025
Cute but painful!!
SO cute, but gave me blisters so bad I bled one one foot. I wore them in and they don't give me blisters anymore, but definitly have bandaids on hand when you first start to wear!!
Originally reviewed on New Balance US
October 15, 2025
Comfort and beautiful every movement
Looking good shoes, them go and beautiful with all clothes
Originally reviewed on New Balance US
October 15, 2025
The bulky
Very comfortable the draw back is the show looks too much like a boat on my foot.
Originally reviewed on New Balance US
October 15, 2025
Too tight.
Very tight. I am a size 7 and they were tight. Tried wearing them to loosen but it just made my heels bleed. I now have bloodied sneakers that I can return.
Originally reviewed on New Balance US
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